Programmatic Media Buyer to Finance Company in Malta

Posted 18 August 2022
LocationMalta
Job type Permanent
DisciplineForex
Reference35606
Aga Loughran

Job description

Delivery

Work with campaign stakeholders to develop a buying strategy for each

campaign, including ad formats, user targeting, SSPs, bid strategy, etc.

Set up and launch programmatic campaign buys, calculate and manage

bids, win rates, and CPM goals, monitor live campaigns and adjust

delivery to meet pacing goals, optimize toward CPI/CPA goals, and

iterate on strategy as needed. Communicate with third-party vendors to

create custom audience segments and work with Programmatic

Partnership Manager to monitor and adjust campaign inventory as

needed to meet goals, as well as monitor and troubleshoot win rates

across various exchanges.

Qualifications:

· 2+ years’ experience within the field of programmatic media buying

and campaign management in mobile advertising, with experience in

arbitrating performance campaigns. (Especially in DV360, Taboola,

Outbrain etc…)

· Strong skill set in data analysis and mathematics with deep knowledge

of Microsoft Excel Knowledge of third-party ad serving technology,

digital analytics tools, and reporting with real-time bidding experience

· Ability to prioritize and triage workflow according to the team and

company's growing needs

· Excellent problem-solving and communication skills, strong attention

to detail, and resourceful with no reservations about tackling a tough

problem

· Entrepreneurial in the approach to media buying and able to think

outside the box to come up with new solutions to improve the overall

media buying efforts

· BS/BA in Marketing, Communications, Advertising, or related field

 

Desired Skills and Experience:

Advertising, Mathematics, Performance Campaigns, Marketing, Media

Buying, Data Analysis, Mobile Advertising, Microsoft Excel,

Programmatic Media Buying, Campaign Management, Communications,

Reporting, Ad Serving Technologies, Digital Analytics, Real-Time Bidding