Swedish speaking Senior Marketing Manager to leading casino client in Malta

Posted 13 January 2022
LocationSliema
Discipline iGaming
Reference34831
Charlotte Kamlin

Job description

What you will be doing...

With acquisition and digital channels as primary focus, the Swedish Marketing Manager will be responsible for the daily optimization of campaigns and media channels together with internal key departments and external agencies.

The Marketing Manager will be the “glue” between different marketing areas and departments, and as such the day to day work will have a variety of responsibilities, all with the aim of improving our digital performance across channels and activities.

The Marketing Manager will report directly to the Managing Director for Sweden.

  • Specific responsibilities...
  • Work closely with the E-Commerce team, Affiliates, Product teams and media agencies to analyze and improve day to day performance while seeking out improvements on marketing campaigns and partnerships
  • Coordinate and approve all content productions related to online acquisition, including imagery and language for landing pages, SEO content, PPC keywords and display banners.
  • Manage the Swedish Social Media Channels, from onsite posting and ad setup.
  • Continuous product testing of ourselves and competitors
  • Keep exploring new digital opportunities, channels and concepts to grow our products.

What we would like to see from you...

  • Minimum 3 years working in Digital Marketing in the iGaming industry
  • Native Swedish with a deep understanding of Swedish consumer behaviour, media landscape and mentality
  • Experience with tracking tools such as Google Analytics as well as a deep understanding of main KPIs in online acquisition strategies and how these KPIs interact
  • Excellent analytical skills and a born team player
  • The ability to work across multiple team in a matrix organization and manage project deliveries within tight deadlines
  • Strong project management and coordination skills

Company Benefits Package...

  • Private health insurance (including dental care)
  • Travel and life insurance
  • Free breakfast (every day!)
  • Lunch provided once a week
  • Annual sports allowance to be spent on gym/sport memberships or sports clothing or equipment
  • Free weekly HIIT and yoga classes
  • Coffee shop vouchers
  • Fresh fruit juices & smoothies every Friday!
  • Beer Fridays! (non-alcoholic beverages also offered)